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Perspectives on Consumer Choice
Tallenna

Perspectives on Consumer Choice

Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today’s consumer.

Alaotsikko
From Behavior to Action, from Action to Agency
Painos
1st ed. 2016
ISBN
9781349699001
Kieli
englanti
Paino
310 grammaa
Julkaisupäivä
5.9.2018
Sivumäärä
326