
Minority Marketing: Research Perspectives for the 1990s
This volume includes the full proceedings from the 1993 Minority Marketing Congress held in Long Beach, Mississippi under the theme Minority Marketing: Research Perspectives for the 1990s.
- Alaotsikko
- Proceedings of the 1993 Minority Marketing Congress
- Toimittaja
- Robert L. King
- Painos
- Softcover reprint of the original 1st ed. 2015
- ISBN
- 9783319369433
- Kieli
- englanti
- Paino
- 310 grammaa
- Julkaisupäivä
- 29.10.2016
- Kustantaja
- Springer International Publishing AG
- Sivumäärä
- 115