
Minority Marketing: Research Perspectives for the 1990s
This volume includes the full proceedings from the 1993 Minority Marketing Congress held in Long Beach, Mississippi under the theme Minority Marketing: Research Perspectives for the 1990s.
- Alaotsikko
- Proceedings of the 1993 Minority Marketing Congress
- Toimittaja
- Robert L. King
- Painos
- 2015 ed.
- ISBN
- 9783319173856
- Kieli
- englanti
- Paino
- 446 grammaa
- Julkaisupäivä
- 29.5.2015
- Kustantaja
- Springer International Publishing AG
- Sivumäärä
- 115