
The Future of Service Post-COVID-19 Pandemic, Volume 2
This book adds to the discussion from Volume 1 by providing insights and stimulating new thinking about the changing nature of services and marketing, service work and workers, and service experiences during and after the COVID-19 pandemic in 2020, particularly focusing on services marketing.
- Undertittel
- Transformation of Services Marketing
- Redaktør
- Jungwoo Lee, Spring H. Han
- Opplag
- 2021 ed.
- ISBN
- 9789813341333
- Språk
- Engelsk
- Vekt
- 446 gram
- Utgivelsesdato
- 11.2.2021
- Antall sider
- 264
