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Dealing with Socially Responsible Consumers
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Dealing with Socially Responsible Consumers

innbundet, 2023
Engelsk
This book contains a collection of teaching cases that study and emphasise how twenty-first-century businesses address and satisfy the needs and wants of socially conscious consumers while remaining profitable.
Undertittel
Studies in Marketing
Opplag
2022 ed.
ISBN
9789811944567
Språk
Engelsk
Vekt
446 gram
Utgivelsesdato
2.1.2023
Antall sider
564