Tallenna
The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World
sidottu, 2017
englanti
257,00 €
This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right?
- Alaotsikko
- Proceedings of the 2011 World Marketing Congress
- Toimittaja
- Colin L. Campbell
- Painos
- 2017 ed.
- ISBN
- 9783319500065
- Kieli
- englanti
- Paino
- 446 grammaa
- Julkaisupäivä
- 12.1.2017
- Kustantaja
- Springer International Publishing AG
- Sivumäärä
- 953
