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Technology-Oriented Customer Touchpoints in Context of Services in Retailing
Tallenna

Technology-Oriented Customer Touchpoints in Context of Services in Retailing

In this book, Tobias Röding addresses the topic of technology use along different touchpoints in context of different services in retailing, both in offline and online retail, with a total of eight essays.
Alaotsikko
A Differentiated Analysis on Social Presence and Privacy Calculus
Kirjailija
Tobias Röding
Painos
1st ed. 2023
ISBN
9783658405533
Kieli
englanti
Paino
310 grammaa
Julkaisupäivä
11.1.2023
Sivumäärä
245