Tallenna
Strategic Marketing for Non-Profit Organizations
For graduate courses in Nonprofit Marketing and Management.
Strategic Marketing for Non-Profit Organizations, 7th Edition is a best-selling text that focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.
Strategic Marketing for Non-Profit Organizations, 7th Edition is a best-selling text that focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.
- Kirjailija
- Alan Andreasen, Philip Kotler
- ISBN
- 9780131753723
- Kieli
- englanti
- Paino
- 920 grammaa
- Julkaisupäivä
- 8.11.2007
- Kustantaja
- Pearson
- Sivumäärä
- 528
