Spirit Driven Auto Sales: A Sales Guide with Higher Purpose

Sell Smarter Not Harder. Sick of feeling like a can tied to a prospect's tail? Need help filtering out the sales-floor noise? Are you stuck in a rut? Or just need deeper meaning in your sales career...Through stories, humor, and dozens of practical tips, C.J. Penn shows you how to sell more cars, hold more gross, and become mentors for the next generation.