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Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions
Tallenna

Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions

This book examines the extent to which social media marketing influences the customer-based brand equity of higher education institutes.
Alaotsikko
Case of Vietnam and Sri Lanka
Painos
2022 ed.
ISBN
9789811950162
Kieli
englanti
Paino
446 grammaa
Julkaisupäivä
1.10.2022
Sivumäärä
275