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Revenue Management and Survival Analysis in the Automobile Industry
Tallenna

Revenue Management and Survival Analysis in the Automobile Industry

Revenue management has been successfully applied to service-oriented industries for a long time. Thus, a conceptual framework of an appropriate revenue management model based on dynamic pricing must be developed.
ISBN
9783834910370
Kieli
englanti
Paino
310 grammaa
Julkaisupäivä
15.7.2008
Sivumäärä
169