Tallenna
Rediscovering the Essentiality of Marketing
nidottu, 2018
englanti
This book contains the full proceedings of the 2015 Academy of Marketing Science World Marketing Congress held in Bari, Italy.
- Alaotsikko
- Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress
- Toimittaja
- Luca Petruzzellis, Russell S. Winer
- Painos
- Softcover reprint of the original 1st ed. 2016
- ISBN
- 9783319806761
- Kieli
- englanti
- Paino
- 310 grammaa
- Julkaisupäivä
- 31.5.2018
- Kustantaja
- Springer International Publishing AG
- Sivumäärä
- 987
