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Market Matters
Tallenna

Market Matters

Globalization of trade and organizational change increase the impact of markets in peoples' lives. This book is about how financial analysts, marketing people, corporate leaders and other actors in Western market economies perceive, model, and use markets.
Alaotsikko
Exploring Cultural Processes in the Global Marketplace
Painos
2004 ed.
ISBN
9781349725427
Kieli
englanti
Paino
310 grammaa
Julkaisupäivä
6.11.2004
Sivumäärä
243