Tallenna
Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era
nidottu, 2019
englanti
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.
- Alaotsikko
- Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference
- Toimittaja
- Michael W. Obal, Nina Krey, Christian Bushardt
- Painos
- Softcover reprint of the original 1st ed. 2016
- ISBN
- 9783319791739
- Kieli
- englanti
- Paino
- 310 grammaa
- Julkaisupäivä
- 27.3.2019
- Kustantaja
- Springer International Publishing AG
- Sivumäärä
- 896
