
Interfirm Networks
The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains, has become an important research topic in the field of economics, marketing, strategic management, and organization theory.
- Alaotsikko
- Franchising, Cooperatives and Strategic Alliances
- Toimittaja
- Josef Windsperger, Gérard Cliquet, Thomas Ehrmann, Georg Hendrikse
- Painos
- 2015 ed.
- ISBN
- 9783319101835
- Kieli
- englanti
- Paino
- 446 grammaa
- Julkaisupäivä
- 18.12.2014
- Kustantaja
- Springer International Publishing AG
- Sivumäärä
- 320