Tallenna
Frugal Innovation in Healthcare
Kirjailija:
sidottu, 2015
englanti
The Indian conglomerate Tata Group and the American healthcare giant GE Healthcare have also developed affordable products targeted at the lowest-income segments in India.
- Alaotsikko
- How Targeting Low-Income Markets Leads to Disruptive Innovation
- Kirjailija
- Aditi Ramdorai, Cornelius Herstatt
- Painos
- 2015 ed.
- ISBN
- 9783319163352
- Kieli
- englanti
- Paino
- 446 grammaa
- Julkaisupäivä
- 21.5.2015
- Kustantaja
- Springer International Publishing AG
- Sivumäärä
- 168
