
Proceedings of the 1988 International Conference of Services Marketing
This volume includes the full proceedings from the 1988 International Conference on Services Marketing presented by the Academy of Marketing Science (AMS) and the Marketing Department of Cleveland State University in Cleveland, Ohio.
- Redaktör
- Edward G. Thomas, S.R. Rao
- Upplaga
- 2015 ed.
- ISBN
- 9783319173160
- Språk
- Engelska
- Vikt
- 446 gram
- Utgivningsdatum
- 2015-06-09
- Sidor
- 369
