Spara
Digital Marketing in the Automotive Electronics Industry
The book complements the current body of knowledge in business-to-business marketing with the experience of many professionals ranging from marketers to top management of a leading automotive semiconductor supplier worldwide.
- Undertitel
- Redefining Customer Experience through Digital Customer Engagement
- Redaktör
- Uli Schneider, Jürgen Hoika
- Upplaga
- 1st ed. 2023
- ISBN
- 9783031307195
- Språk
- Engelska
- Vikt
- 446 gram
- Utgivningsdatum
- 2023-06-10
- Sidor
- 251
