Spara
Contemporary Business Research in the Islamic World
This proceedings volume presents a cutting-edge exploration of Islamic marketing, delving into the details of Muslim consumer behavior and Halal business practices, while offering invaluable strategies for navigating the dynamic world of commerce in Islam-oriented regions.
- Undertitel
- Proceedings of the 14th Global Islamic Marketing Conference, September 2023
- Redaktör
- John Fraedrich, Marina Pirtskalava, Tornike Khoshtaria, Hasan Terzi, Mehmet Bayirli, Baker Al Serhan
- Upplaga
- 2024 ed.
- ISBN
- 9789819753994
- Språk
- Engelska
- Vikt
- 446 gram
- Utgivningsdatum
- 2024-09-23
- Sidor
- 421
