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PR- A Persuasive Industry?
Public relations is a big and rapidly growing industry, with annual growth rates of 20-30%. It spans the worlds of business, politics and culture, sport and entertainment. PR is everywhere. And yet, though it is much talked about it is little analyzed.
- Undertitel
- Spin, Public Relations and the Shaping of the Modern Media
- Författare
- T. Morris, S. Goldsworthy
- ISBN
- 9780230205840
- Språk
- Engelska
- Vikt
- 446 gram
- Utgivningsdatum
- 2008-10-06
- Förlag
- Palgrave Macmillan
- Sidor
- 204
