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The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World
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The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World

This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right?
Undertittel
Proceedings of the 2011 World Marketing Congress
Opplag
Softcover reprint of the original 1st ed. 2017
ISBN
9783319842981
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
7.7.2018
Antall sider
953