
Drivers and Barriers of Consumer Behavior Regarding New Technologies and Digital Channels
- Undertittel
- Investigating the Phenomenon of Anthropomorphism and New Online Consumption Forms
- Forfatter
- Katja Wagner
- Opplag
- 1st ed. 2021
- ISBN
- 9783658351496
- Språk
- Engelsk
- Vekt
- 310 gram
- Utgivelsesdato
- 7.8.2021
- Antall sider
- 243
