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Words That Work
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Words That Work

Forfatter:
innbundet, 2007
Engelsk
A leading communications expert explains how the tactical use of words and phrases influences what we buy, who we vote for, and what we believe, in a volume that encompasses sections ranging from "The Ten Rules of Successful Communication" to "The 21 Words and Phrases for the 21st Century."
Undertittel
It's Not What You Say, It's What People Hear
Forfatter
Frank Luntz
ISBN
9781401302597
Språk
Engelsk
Vekt
591 gram
Utgivelsesdato
2.3.2007
Forlag
Hyperion
Antall sider
273