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Women Want More
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In Women Want More, Michael Silverstein and Kate Sayre, two of the worlds leading authorities on the retail business, argue that women are the key to fixing the economy. Based on a groundbreaking study and offering tremendous insight into the purchasing habits and power of women, Women Want More doesnt just offer a glimpse into consumer behavior; it reveals what consumer behavior says about human psychology and desire.
- Undertittel
- How to Capture Your Share of the World's Largest, Fastest-Growing Market
- Forfatter
- Kate Sayre, John Butman, Michael J. Silverstein
- ISBN
- 9780061905407
- Språk
- Engelsk
- Utgivelsesdato
- 8.9.2009
- Forlag
- Harpercollins
- Tilgjengelige elektroniske format
- Epub - Adobe DRM
- Les e-boka her
- E-bokleser i mobil/nettbrett
- Lesebrett
- Datamaskin
