Spar
The Customer Centric Enterprise
heftet, 2003
Engelsk
Following an interdisciplinary approach, leading scientists and practitioners share their findings, concepts, and strategies from the perspective of design, production engineering, logistics, technology and innovation management, customer behavior, as well as marketing.
- Undertittel
- Advances in Mass Customization and Personalization
- Redaktør
- Mitchell M. Tseng, Frank Piller
- Opplag
- 2003 ed.
- ISBN
- 9783540024927
- Språk
- Engelsk
- Vekt
- 310 gram
- Utgivelsesdato
- 12.6.2003
- Antall sider
- 536
