
The Coming Age of Robots
This book provides an in-depth look at how American consumers will react to the significant social, economic and marketplace changes that will be brought about by the robot revolution. Our insights come from national surveys of over 2,700 Americans, as well as a thorough review of existing academic research and expert predictions. We provide suggestions for publically-acceptable robot roles, robot design and the optimal marketplace approaches for successful human-robot interactions. Ready or not, it’s coming. And sooner than you might think.
- Undertittel
- Implications for Consumer Behavior and Marketing Strategy
- Forfatter
- George Pettinico, George R. Milne
- ISBN
- 9781951527686
- Språk
- Engelsk
- Vekt
- 268 gram
- Utgivelsesdato
- 30.6.2020
- Forlag
- Business Expert Press
- Antall sider
- 194
