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Targeted Advertising Technologies in the ICT Space
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Targeted Advertising Technologies in the ICT Space

Engelsk
Christian Schlee provides a broad overview of the latest developments and trends in targeted advertising in the ICT space. The author focuses on the technological aspects of targeted advertising, but also covers business and legal aspects.
Undertittel
A Use Case Driven Analysis
Opplag
2013 ed.
ISBN
9783834823953
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
16.10.2013
Antall sider
339