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Strategy and Communication for Innovation
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Strategy and Communication for Innovation

Engelsk
The innovation economy sets new standards for global business and requires efficient innovation management to plan, execute and evaluate innovation activities, establish innovation capability and coordinate resources and capacities for innovation on an intra- and inter-organizational level.
Opplag
Softcover reprint of the original 2nd ed. 2013
ISBN
9783662519677
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
27.8.2016
Antall sider
465