Spar
Strategies for International Industrial Marketing (RLE International Business)
e-bok, 2013
Engelsk
Les i Adobe DRM-kompatibelt e-bokleserDenne e-boka er kopibeskyttet med Adobe DRM som påvirker hvor du kan lese den. Les mer
This study considers the key strategic issues of the management of customer relationships in international industrial marketing. It is based on extensive original research by the International Marketing and Purchase Group. The book reports on that research, in particular pointing out the differences in approach by different national groups in Europe.
- Undertittel
- The Management of Customer Relationships in European Industrial Markets
- Redaktør
- Peter W Turnbull, Jean-Paul Valla
- ISBN
- 9781135124281
- Språk
- Engelsk
- Utgivelsesdato
- 7.5.2013
- Forlag
- TAYLOR FRANCIS
- Tilgjengelige elektroniske format
- PDF - Adobe DRM
- Les e-boka her
- E-bokleser i mobil/nettbrett
- Lesebrett
- Datamaskin
