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Strategic Management of Market Niches
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Strategic Management of Market Niches

Gorazd Ocvirk creates a comprehensive model for the strategic management of market niches, and provides a framework for the construction of a strategic management theory of market niches.
Undertittel
A Model Framework
Forfatter
Gorazd Ocvirk
Opplag
1st ed. 2018
ISBN
9783658203634
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
18.12.2017
Antall sider
231