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Sport as a Business
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Sport as a Business

innbundet, 2011
Engelsk
Sport has a number of distinctive characteristics whichimpact onthe extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalization and commercialization
Undertittel
International, Professional and Commercial Aspects
ISBN
9780230249257
Språk
Engelsk
Vekt
446 gram
Utgivelsesdato
17.5.2011
Antall sider
263