Gå direkte til innholdet
Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions
Spar

Social Media Marketing and Customer-Based Brand Equity for Higher Educational Institutions

This book examines the extent to which social media marketing influences the customer-based brand equity of higher education institutes.
Undertittel
Case of Vietnam and Sri Lanka
Opplag
2022 ed.
ISBN
9789811950193
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
2.10.2023
Antall sider
275