"e;[Following the financial crisis], some 95% of 2009-2012 income gains went to the wealthiest 1%"e;--The Wall Street JournalYou've heard about million-dollar football contracts. You scoff at CEOs making tens of millions per year. You know that Warren Buffett has made billion-dollar trades with companies like Apple. Yet, these stories only have one thing in common, and it relates to a word you think about every day: value.Whether you earn a salary, a wage, or charge for your services, you have a price. If you're an employee, contractor, business owner, or freelancer, you've probably wondered why some people seemingly "e;get away"e; away with premium prices and are more successful to boot. Their success is no accident.It's no secret that the top 1% continues to become wealthier while 58% of Americans are living paycheck to paycheck. But it doesn't have to be this way. Now, the secrets to leveraging your value to unlock massive pricing power are no longer obscured.