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Political Marketing and the 2015 UK General Election
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Political Marketing and the 2015 UK General Election

Each chapter of this book has been specifically commissioned to focus on one of these aspects of the campaign (targeted campaigning, branding, core messages, advertising, media management, online campaigning and the campaign in the marginal seats).
Opplag
1st ed. 2016
ISBN
9781137584397
Språk
Engelsk
Vekt
446 gram
Utgivelsesdato
23.5.2016
Antall sider
151