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Narratives of Difference in Globalized Cultures
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Narratives of Difference in Globalized Cultures

This book is about how the marketing of transnational cultural commodities capitalizes on difference and its appeal for cosmopolitan consumers in our postmodern globalized world.
Undertittel
Reading Transnational Cultural Commodities
Opplag
Softcover reprint of the original 1st ed. 2017
ISBN
9783319872407
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
6.6.2019
Antall sider
251