
Mobile Games, Virtual Assets, and Purchasing Motivation
- Undertittel
- Explore Consumer Purchasing Behaviour of Virtual Assets in Mobile 'Freemium' Games Context - Across Different Genres
- Forfatter
- Ponsarut Khotcharat
- ISBN
- 9783659891700
- Språk
- Engelsk
- Vekt
- 107 gram
- Utgivelsesdato
- 30.5.2016
- Antall sider
- 60
