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Marketing Research and Modeling: Progress and Prospects
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Marketing Research and Modeling: Progress and Prospects

This work emphasizes new developments in Bayesian Decision Analysis, Multivariate Analysis, Multidimensional Scaling, Conjoint Analysis, Applications of Conjoint and MDS technique, Data Mining, Cluster Analysis, and Neural Networks.
Undertittel
A Tribute to Paul E. Green
Opplag
2004 ed.
ISBN
9780387243085
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
18.3.2005
Antall sider
346