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Marketing in University-Industry Technological Collaboration
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Marketing in University-Industry Technological Collaboration

innbundet, 2021
Engelsk
This book explores the diverse roles that marketing can, and should, play in modern, twenty-first century technology transfer in university-industry collaborations.
Undertittel
Communication and Research Commercialization
Opplag
1st ed. 2021
ISBN
9783030836771
Språk
Engelsk
Vekt
446 gram
Utgivelsesdato
7.10.2021
Antall sider
80