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Marketing Food Brands
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Marketing Food Brands

Forfatter:
innbundet, 2018
Engelsk

With a special focus on private label food brands and manufacturer brands, this book provides a comprehensive overview of the fast-moving consumer goods marketing landscape.

Undertittel
Private Label versus Manufacturer Brands in the Consumer Goods Industry
Opplag
2018 ed.
ISBN
9783319758312
Språk
Engelsk
Vekt
446 gram
Utgivelsesdato
24.5.2018
Antall sider
293