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Marketing Food Brands
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Marketing Food Brands

Forfatter:
Engelsk

With a special focus on private label food brands and manufacturer brands, this book provides a comprehensive overview of the fast-moving consumer goods marketing landscape.

Undertittel
Private Label versus Manufacturer Brands in the Consumer Goods Industry
Opplag
Softcover Reprint of the Original 1st 2018 ed.
ISBN
9783030093358
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
25.12.2018
Antall sider
293