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Managing Sustainability
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Managing Sustainability

Starting the discussion around research-knowledge on CSR, the authors discuss the strategic aspects of managing sustainability in retailing and service companies and offer recommendations to effectively manage the marketing levers for sustainability.
Undertittel
Perspectives From Retailing and Services
Opplag
2022 ed.
ISBN
9783031120268
Språk
Engelsk
Vekt
446 gram
Utgivelsesdato
15.9.2022
Antall sider
184