Spar
Managing and Marketing Tourist Destinations
e-bok, 2010
Engelsk
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Without adequate research and management, the potential impacts and benefits of tourism and travel services will not be maximised. This volume evaluates the theoretical approaches and applications to competitive advantage within tourist destinations and demonstrates the ways to further develop the concept of destination competitiveness.
- Undertittel
- Strategies to Gain a Competitive Edge
- ISBN
- 9780203842300
- Språk
- Engelsk
- Utgivelsesdato
- 5.11.2010
- Forlag
- TAYLOR FRANCIS
- Tilgjengelige elektroniske format
- Epub - Adobe DRM
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- E-bokleser i mobil/nettbrett
- Lesebrett
- Datamaskin
