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Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5)
Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5)
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Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5)

Forfatter:
Engelsk
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In today's wireless environment, marketing is more frequently occurring at the server-to-device level-with that device being anything from a laptop or phone to a TV or car. In this real-time digital marketplace, human attributes such as income, marital status, and age are not the most reliable attributes for modeling consumer behaviors. A more effe
Forfatter
Jesus Mena
ISBN
9781439881927
Språk
Engelsk
Utgivelsesdato
19.4.2016
Forlag
CRC PRESS
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