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Lead Market India
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Lead Market India

However, this book shows that in recent years India has emerged as a lead market for frugality-driven innovations that are affordable, robust and successful even outside its geographic boundaries.
Undertittel
Key Elements and Corporate Perspectives for Frugal Innovations
Opplag
Softcover reprint of the original 1st ed. 2017
ISBN
9783319835099
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
4.7.2018
Antall sider
254