Just Ask: Why Seeking Support is Your Greatest Strength

Nominated for a Business Book Award 2021.

“Just Ask: Why Seeking Support Is Your Greatest Strength” (2020) was written for those unable to ask for help and to encourage everyone to do so in their time of need.

The piece by the professional networking master, Andy Lopata, delves into the importance of seeking support as a way to reach our goals and boost our well-being. Providing real-life stories, interviews and practical tips, the book embraces the mindset of making a positive change in one’s life and finding new strength through collaboration with others.


UK-based writer, speaker and strategist Andy Lopata has been called one of Europe’s leading business networking strategists by the Financial Times.

Lopata has written several books on building professional relationships, such as “Recommended: How to Sell Through Networking and Referrals” (2011) and “Connected Leadership: How Professional Relationships Underpin Executive Success” (2020).

Through interviews, real-life stories and practical advice, he addresses the subjects of networking, collaboration and connectivity as ways to boost sales and drive self-empowerment.