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Interpretations of Luxury
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Interpretations of Luxury

Exploring the elements that constitute the perceived luxuriousness of a brand, this book addresses the changing definitions of the term ‘luxury’ in today’s world.

Undertittel
Exploring the Consumer Perspective
Opplag
Softcover reprint of the original 1st ed. 2018
ISBN
9783319869483
Språk
Engelsk
Vekt
310 gram
Utgivelsesdato
17.5.2018
Antall sider
191