

Internationales Marketing für Ingenieure
In many foreign markets, the economy is stable, future-oriented, and interested in innovative products. Yet gaining entry to these markets appears difficult and risky – often too risky for small and mid-sized enterprises. This book addresses the special needs of technology-oriented mid-sized firms and points the way to practical solutions.
- Forfatter
- Helmut Kohlert
- ISBN
- 9783110355017
- Språk
- Tysk
- Utgivelsesdato
- 9.9.2014
- Forlag
- De Gruyter
- Tilgjengelige elektroniske format
- PDF - Adobe DRM
- Les e-boka her
- E-bokleser i mobil/nettbrett
- Lesebrett
- Datamaskin
