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Integrating the Means-End Approach into the Product Positioning Process Using the Example of the HEAD Snowboarding Travel Boardbag in Germany
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Integrating the Means-End Approach into the Product Positioning Process Using the Example of the HEAD Snowboarding Travel Boardbag in Germany

pocket, 2011
Engelsk
ISBN
9783640996117
Språk
Engelsk
Vekt
222 gram
Utgivelsesdato
8.9.2011
Antall sider
164