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Ideas in Marketing: Finding the New and Polishing the Old
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Ideas in Marketing: Finding the New and Polishing the Old

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice.

Undertittel
Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference
Opplag
2015 ed.
ISBN
9783319109503
Språk
Engelsk
Vekt
446 gram
Utgivelsesdato
3.11.2014
Antall sider
842