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Hospitality Revenue Management
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Hospitality Revenue Management

innbundet, 2020
Engelsk

This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their experience and provide the information necessary to arm students with the most up-to-date tools and methods they to be effective in the hospitality revenue management field.

The chapters cover the important topics in hospitality revenue management, including hotel pricing, hotel segmentation, distribution channels, competitive analysis, hotel forecasting, performance analysis, market data, supply and demand management, and more.

Undertittel
Concepts and Practices
Redaktør
Peter Szende
ISBN
9781771888882
Språk
Engelsk
Vekt
1400 gram
Utgivelsesdato
24.11.2020
Antall sider
516